I knocked out this Funktronic logo on my lunch break yesterday. It’s really just a slight alteration of the previous one, but I like it. I’m almost willing to consider adding some color. To me, this logo succeeds in being both retro and modern, technical and artistic – and concentric waves represent coiled wire and sound emanating from a central source. I could see this representing this brand of quirky hand-crafted bass pickups.
Seeing how I design logos for a living it seems ironic that I would have a hard time designing my own logo. Not that it’s been difficult – it’s more like I have unlimited options, so how do I go about choosing?